November 5, 2022
In an effort to share ways to advance diversity, equity, inclusion and access in the video game industry, Take-Two Interactive and the nonprofit Gay Gaming Professionals teamed up to create an informative video series. Featuring Take-Two and its 2K and Zynga labels, the videos capture many of the companies’ DEI initiatives, including employee resource groups (ERGs), allyship and gender identity.
VentureBeat highlights the series in a feature article which includes its origin story and mission as well interviews with several key leaders at GGP, Take-Two, 2K and Zynga. The five-part video series was launched in early October and offered a new, seven-minute video each week.
Here’s the series trailer:
Here are a few takeaway quotes from VentureBeat article:
Gordon Bellamy, CEO of GGP, on the value of ERGs: “These [are] incredible communities that exist every day, which are working on things in their own groups. …And it’s up to us to tell our stories. It’s up to us to amplify these stories. So that people working in the industry—who aspire to work in the industry, people who trust us with their time to play our games—have some visibility into what’s happening.”
Alan Lewis, VP of Corporate Communications & Public Affairs at Take-Two, on his company’s efforts: “If we really want our creative forces to be truly representative of the audiences that they serve, we’re hoping that we can continue to broaden the scope and array of the diverse developers, creators and professionals that come to work for our organization.”
Chanel Ward, Director of Global, Diversity, Equity & Inclusion at Take-Two, on its ERGs: “Our ERGs really help us foster community. They role model many of the tenets of inclusion that we want to see echoed in our environments. They support educational programs that enhance cultural competency across the board.”
The entire series can be found here.